Cheeto: Tell a lie often enough and people will believe it

At least, the gullible people.

Well, the ones gullible enough to support him and send him money, and that's all he wants, anyway.

Of course, he didn't invent the concept.

From Psychology Today, dated 1/2022 -

Illusory Truth, Lies, and Political Propaganda: Part 1

Repeat a lie often enough and people will come to believe it.

Many of us are familiar with the quotation, “Repeat a lie often enough and people will eventually come to believe it.”

Not ironically, the adage — often attributed to the infamous Nazi Joseph Goebbels — is true and has been validated by decades of research on what psychology calls the “illusory truth effect.” First described in a 1977 study by Temple University psychologist Dr. Lynn Hasher and her colleagues, the illusory truth effect occurs when repeating a statement increases the belief that it’s true even when the statement is actually false.¹

[snip] [referring to the novel 1984]

“The party told you to reject the evidence of your eyes and ears. It was their final, most essential command.”

Needless to say, “doublethink,” along with Orwell’s description of “newspeak,” gave rise to the modern term “doublespeak” defined by Merriam-Webster as “language used to deceive usually through concealment or misrepresentation of truth.”

Cheeto hasn't just embraced the idea.  He's living the idea. 

From The Hill (emphasis added by me) -

Trump slams Biden, voices unsubstantiated election fraud claims at first rally of 2022

Former President Trump held his first rally of the midterm year in Arizona on Saturday, taking the opportunity to hit President Biden and continue to voice his unsubstantiated claims about election fraud in the 2020 presidential election. 

In an address from Florence, Ariz., Trump covered a plethora of issues, including the coronavirus pandemic, the economy, foreign policy and crime

He *does* whine like a baby..an absolutely vindictive baby...when one of his acolytes doesn't wholeheartedly support his lies.

From KPNX -

Trump says he will never endorse Ducey for Senate ahead of Arizona visit

Former President Donald Trump is again ridiculing Gov. Doug Ducey, more than a year after he criticized him for certifying Arizona's 2020 election results that declared Joe Biden the state's victor.  

The day before his scheduled visit to Pinal County, Trump released a statement Friday announcing he'd never support Ducey's possible ambitions to run for a seat in the U.S. Senate.

 

In short, the 2020 election didn't turn out how he'd prefer, and the Arizona fraudit didn't go his way either, and Cheeto is pissed.  And showing it.